Friends + Enemies is a multidisciplinary creative agency blending brand and digital experience to help organizations thrive. We’re a nimble, collaborative team of creative ‘Friends’ using strategy, design and storytelling to help brands conquer their biggest enemies.
Friends + Enemies is a multidisciplinary creative agency blending brand and digital experience to help organizations thrive. We’re a nimble, collaborative team of creative ‘Friends’ using strategy, design and storytelling to help brands conquer their biggest enemies.
Friends + Enemies is a multidisciplinary creative agency blending brand and digital experience to help organizations thrive. We’re a nimble, collaborative team of creative ‘Friends’ using strategy, design and storytelling to help brands conquer their biggest enemies.
Keep
Keep
Modern medicine management.
Modern medicine management.
Keep
Modern medicine management.
Bravado Designs
Bravado Designs
Engineered for motherhood.
Engineered for motherhood.
Bravado Designs
Engineered for motherhood.
Kraft / Heinz
Kraft / Heinz
Like homemade. Naturally.
Like homemade. Naturally.
Kraft / Heinz
Like homemade. Naturally.
Spin Master
Spin Master
From Girly to Girl Power.
From Girly to Girl Power.
Spin Master
From Girly to Girl Power.
CloudMD
CloudMD
Take care with Kii.
Take care with Kii.
CloudMD
Take care with Kii.
MadeGood / Riverside
MadeGood / Riverside
Snack Back To School.
Snack Back To School.
MadeGood / Riverside
Snack Back To School.
Whatever you need, we've got your back
Strategy
Strategy
We craft or refine brand strategy and positioning to shape the blueprint for brands who want believers, not just customers.
Creative
Creative
We bring strategy to life through design, copy, and creative thinking. From logo to guidelines to messaging frameworks, we build brands with identity—brands people connect with, believe in, and want to be part of.
Execution
Execution
With deep expertise in digital marketing and technology we have expertise to produce websites brand videos, social playbooks, digital marketing campaigns, short documentary and content, radio and even installations. Whether practical or wild, we lead with ideas—and can bring them to life.
Friends with some of the nicest people
Working with Friends + Enemies on the rebrand of Art Windsor-Essex (formerly the Art Gallery of Windsor) was a dream. Their work exceeded our expectations – even though our expectations were high to begin with — and they truly listened to us as a client.
Jen Matotek
Executive Director /
Art Windsor-Essex
Working with Friends + Enemies was an enjoyable and seamless experience. They are collaborative partners combining our shared creative vision with our client's adorable brand assets to build a whimsical world around our new brand story. We're super proud of the work and it was met by rave reviews from our clients, too!
Emily Barnes
Director of Digital /
Middle Child (The Colony Project)
Friends & Enemies were such valuable partners as we fully re-branded our national organisation on its 20th anniversary. They found us a powerful new name that brings the org’s DNA to life, and a visual identity we love. With a full suite of creative including punchy messaging and an anthem video that still brings a tear we’re so grateful that F&E joined our team.
Allison Henning
Director Communications /
Makeway
Friends & Enemies have been pivotal in helping us navigate through projects of all sizes such as website redesigns and new product features. Their expertise and guidance in all things creative have accelerated our progress towards our business goals by helping us improve conversion and customer satisfaction.
Justin Leung
Director of Product /
LowestRates + RATESDOTCA
We worked with Friends + Enemies on all of our brands in different capacities including MadeGood and GoodTo Go for brand strategy, creative strategy, creative production and website development. They have proven to be an amazing partner who will roll up their sleeves, dive deep into the business with us, and figure out how to accomplish our goals in the most creative way.
Basak Karamehmet
Marketing Manager /
Riverside Natural Foods
Friends + Enemies has redefined what an agency client relationship should be. They listen, they care, they do great work at a fast pace and actually manage to respect budgets. I can honestly say our partnership with F+E was a direct contributor to our teams success.
Tara Resnick
Marketing Director /
Shoppers Drug Mart (EHS)
Working with Friends + Enemies on the rebrand of Art Windsor-Essex (formerly the Art Gallery of Windsor) was a dream. Their work exceeded our expectations – even though our expectations were high to begin with — and they truly listened to us as a client.
Jen Matotek
Executive Director /
Art Windsor-Essex
Working with Friends + Enemies was an enjoyable and seamless experience. They are collaborative partners combining our shared creative vision with our client's adorable brand assets to build a whimsical world around our new brand story. We're super proud of the work and it was met by rave reviews from our clients, too!
Emily Barnes
Director of Digital /
Middle Child (The Colony Project)
Friends & Enemies were such valuable partners as we fully re-branded our national organisation on its 20th anniversary. They found us a powerful new name that brings the org’s DNA to life, and a visual identity we love. With a full suite of creative including punchy messaging and an anthem video that still brings a tear we’re so grateful that F&E joined our team.
Allison Henning
Director Communications /
Makeway
Friends & Enemies have been pivotal in helping us navigate through projects of all sizes such as website redesigns and new product features. Their expertise and guidance in all things creative have accelerated our progress towards our business goals by helping us improve conversion and customer satisfaction.
Justin Leung
Director of Product /
LowestRates + RATESDOTCA
We worked with Friends + Enemies on all of our brands in different capacities including MadeGood and GoodTo Go for brand strategy, creative strategy, creative production and website development. They have proven to be an amazing partner who will roll up their sleeves, dive deep into the business with us, and figure out how to accomplish our goals in the most creative way.
Basak Karamehmet
Marketing Manager /
Riverside Natural Foods
Friends + Enemies has redefined what an agency client relationship should be. They listen, they care, they do great work at a fast pace and actually manage to respect budgets. I can honestly say our partnership with F+E was a direct contributor to our teams success.
Tara Resnick
Marketing Director /
Shoppers Drug Mart (EHS)
Working with Friends + Enemies on the rebrand of Art Windsor-Essex (formerly the Art Gallery of Windsor) was a dream. Their work exceeded our expectations – even though our expectations were high to begin with — and they truly listened to us as a client.
Jen Matotek
Executive Director /
Art Windsor-Essex
Working with Friends + Enemies was an enjoyable and seamless experience. They are collaborative partners combining our shared creative vision with our client's adorable brand assets to build a whimsical world around our new brand story. We're super proud of the work and it was met by rave reviews from our clients, too!
Emily Barnes
Director of Digital /
Middle Child (The Colony Project)
Friends & Enemies were such valuable partners as we fully re-branded our national organisation on its 20th anniversary. They found us a powerful new name that brings the org’s DNA to life, and a visual identity we love. With a full suite of creative including punchy messaging and an anthem video that still brings a tear we’re so grateful that F&E joined our team.
Allison Henning
Director Communications /
Makeway
Friends & Enemies have been pivotal in helping us navigate through projects of all sizes such as website redesigns and new product features. Their expertise and guidance in all things creative have accelerated our progress towards our business goals by helping us improve conversion and customer satisfaction.
Justin Leung
Director of Product /
LowestRates + RATESDOTCA
We worked with Friends + Enemies on all of our brands in different capacities including MadeGood and GoodTo Go for brand strategy, creative strategy, creative production and website development. They have proven to be an amazing partner who will roll up their sleeves, dive deep into the business with us, and figure out how to accomplish our goals in the most creative way.
Basak Karamehmet
Marketing Manager /
Riverside Natural Foods
Friends + Enemies has redefined what an agency client relationship should be. They listen, they care, they do great work at a fast pace and actually manage to respect budgets. I can honestly say our partnership with F+E was a direct contributor to our teams success.
Tara Resnick
Marketing Director /
Shoppers Drug Mart (EHS)